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Wholesale Guide

Building a Mod Catalogue Your Sales Team Can Use — Convenience Retail

Published 2026-01-30 · 8 min read · by the VapeWholesaleHub sourcing team

This page is written for the person who has to sign the purchase order, not for the person who designed the packaging. If you are weighing up mod right now, the sections below follow the order in which the real decisions tend to arrive.

Mod product overview
Reference view of the mod line prepared for wholesale evaluation.

Inspection Before Dispatch

Incoming inspection for mod is not about opening boxes at random. We weigh a sample of cartons, check batch codes against the production record, run a draw resistance measurement, and log the results so that a complaint three months later can be traced to a specific run.

The defect rate that matters is the one your customer experiences, not the one the factory reports. Bridge that gap by inspecting the way a customer would open the box, not the way a line worker packs it.

How Mod Fits the Assortment

Mod sits at an interesting point in the assortment. It is familiar enough to be an impulse purchase and specific enough to build a repeat pattern around. Treating it as either pure commodity or pure specialty both lead to poor results.

One useful exercise: list every mod line you stock and mark the last date each one sold at full price. Anything without a recent full price sale is taking space from something that would use it better.

Reading a Mod Spec Sheet

Specification sheets are where a mod deal is won or quietly lost. Two samples can look and taste the same while using different coil wire, different wicking density and different tolerances on the mouthpiece. Those details decide how the unit behaves in week three rather than minute three.

Where possible, tie part of the mod payment to inspection against the written spec. It focuses attention on the numbers rather than on the relationship.

Reference specification for Mod orders
Product categoryRefillable kit
Resistance band0.6 - 0.8 ohm
Capacity tolerance+/- 5%
Puff count methodDeclared by capacity
Master carton300 units
Carton weight4.0 kg
Shelf life18 months
Storage15-25 C, dry, away from direct light

Market Signals

The most durable mod lines over the last few years have been unglamorous and consistent. Novelty sells once; reliability sells every month.

Assortment rationalisation is the quiet trend in this category. Shops that cut their mod range from twelve lines to five well chosen ones often report higher total sales, not lower.

Merchandising and Listing Tips

Rotate mod facing rather than price for the first month. Visibility changes sell-through more reliably than a small discount, and it does not train customers to wait for offers.

Freight, Customs and Timing

Customs classification for mod varies by market and changes from time to time. We ship with full documentation, but your broker should confirm the current code before your first order rather than after it lands.

Mod logistics and packing
Master carton configuration used for mod shipments.

Practical Checklist

Frequently Asked Questions

Do you hold stock for regular customers?

For established programmes we can reserve production slots and, in some cases, hold finished mod stock against a forecast. It removes most of the lead time risk from a reorder and is worth discussing once volumes are stable.

Is there support for in-store material?

Yes. Shelf talkers, counter cards and simple planogram suggestions are available for mod ranges that reach a sensible volume. Most retailers find the plain strength and flavour cards do the most work.

What is the usual minimum order for mod?

For a standard production run the minimum is normally one master carton per flavour, though mixed cartons can be arranged for a first order. If you are testing the line, ask about a sample pack first and treat the freight as part of your research budget.

How long does a mod order take to arrive?

Production typically takes ten to eighteen working days after artwork approval, and transit depends on the method you choose. Air express is fastest, sea freight is cheapest at volume. We confirm both at quotation so there is no surprise later.

How are price changes handled on repeat orders?

{K} pricing is reviewed against input costs and volume rather than adjusted casually. Any change is confirmed in writing before the next order is scheduled, with the reason stated so you can judge it yourself.

Next Step

If you are comparing options right now, send us the specification you have been quoted elsewhere. A side by side reading usually shows where the price difference actually comes from, and that is the most useful first conversation to have.

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